The Story
A line of peppers dance “conga line style” up a ramp to a “Sriracha Pool Party”. A pepper slides down a “Sriracha Slide” into a pool of bubbling sauce …. A pepper relaxing poolside fills a glass with spicy nectar that’s trickling down from the sky…. Another pepper does a back-flip off of another pepper’s shoulders into the sea of smoking sauce…. A shower of sauce drenches another pepper preparing for another dip in the pool… It’s fun, festive, upbeat, and as we pull out to reveal the scene, we see it’s got the ingredients to make a giant vat of the smoking hot sauce being pumped directly into a smoldering TBS logo.
